Blog and News

Matt

Transforming the Towing Industry with Asset One

Human-centred design is about creating a product that solves an immediate need for the user while also creating a positive experience that feels custom made for them. We used Human-Centred design to create a beautiful platform to transform two businesses in the towing industry.

Here's how we did it:

A towing business is a hugely complex operation that we as the general public only see a small portion of. Most of us have seen a tow truck towing a car away and some of us have been to a tow yard to pick up our car....Read more

Matt

The Four Cornerstones to our Success

The consistent successful deliveries of our projects don’t come via chance, hope or luck. We’d like to say that we are just naturally gifted developers, designers, strategists with the midas touch but that too would be taking away from something more meaningful.

Because it is through an understanding of what makes a delivery successful - not just in the product itself but in the real world the use of it, that we have been able to lay the groundwork for the success in all our future projects.

And it is working.

Our deliveries...Read more

Matt

Agile Delivery: The delivery method all development companies should follow.

An artist begins with a blank canvas, a musician with an acoustic guitar slung in hand and a writer with an empty notebook. They all have a basic idea, an inspiration they want to convey in their chosen medium. So they begin to sketch it out, strum through the chords, write down a simple plot structure until a basic outline is completed; the songwriter's demo, the artist’s finalised outline and the writer’s treatment.

If we were to look at this process through the lens of a software company we would call this part of the development the MVP (The Minimum Viable...Read more

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