Adding elegance to a very special day

The Lovely Registry

The Lovely Registry is a beautiful, elegant wedding registry builder with a selection of curated gifts from some of New Zealand’s leading designer brands.

Project business goals

  • Increase Revenue
  • Reduce Expenditure
  • Protect Market Share
  • Operate within Regulations
We were pleasantly surprised by the depth of knowledge Webscope had to offer in terms of website strategy. Their customer journey and usability insights were priceless, leading us to feel confident in our website and the development journey. Georgina Kivell
The Lovely Registry homepage on a mobile device

The Lovely had already launched and managed a successful alpha version of the service, presenting us with the challenge to build on the lessons learned from this initial release and produce a product worthy of the original vision, brand, and designer gifts the site contains.

The end result is a responsive, elegant service built with a clear road-map and rock-solid, desirable features that will help soon-to-be-weds build an online wedding registry their friends and family will enjoy using

Project domains

  • CMS
  • Web Application
  • Native App
  • Business System

Services provided

  • Customer journey mapping
  • User stories
  • Success metrics
  • Responsive design
  • Prototypes
  • Drupal development
  • Payment gateway integration
  • Automated acceptance and function testing

Tools used

  • Drupal
  • Bootstrap
  • Xero API

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